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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
Fisher-Price-Shop by Category
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Brand categories
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Fisher Price Disney Baby MINNIE MOUSE Musical Activity Play Wall
This activity center is perfect for mousing around in the playard. Baby can enjoy musical fun anywhere—while developing important skills! Requires 1 AA battery. Learn More$22.00Not Available
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Fisher Price Disney Baby MINNIE MOUSE Chime
A sweet, linkable Minnie Mouse chime makes on-the-go play easy and fun! Baby will love to explore the textures on Minnie’s soft skirt and bow. Learn More$9.00Not Available
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Fisher Price Rainforest Friends Musical Gym
Baby can lay and play or enjoy tummy time with favorite rainforest friends! 11 activities and toys, lights and music keep baby entertained on the brightly colored mat. Learn More$60.00Not Available
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Fisher Price 3-in-1 Musical Activity Gym
Five linkable toys plus an adorable take-along musical fox with fun sounds and two music modes keep baby busy on a comfy, padded, portable activity play mat with two soft play gym arches overhead. Music plays for up to 10 minutes in long play music mode, and you can rearrange the linkable activity toys to change the experience for baby, every time she plays! Learn More$33.00Not Available
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Fisher Price My Little SnugaMonkey Sleepytime SnugaMonkey
It’s okay to monkey around at bedtime, when baby has a friend this adorable and soothing to cuddle with! Just give the Fisher-Price® Sleepytime SnugaMonkey’s tummy a gentle squeeze for 20 minutes of calming music and a gentle glow to lull baby to sleep! Learn More$20.00Not Available
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Fisher Price Soothe & Glow Owl Pink
The perfect bedtime friend for baby – in pink! This soothing, cuddly owl lights up and glows, with hoot-hoot sounds and over 15 minutes of soothing music – just give it a gentle squeeze. Learn More$13.00Not Available
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Fisher Price Soothe & Glow Owl Brown
The perfect bedtime friend for baby – in pink! This soothing, cuddly owl lights up and glows, with hoot-hoot sounds and over 15 minutes of soothing music – just give it a gentle squeeze. Learn More$13.00Not Available
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Fisher Price Sweetheart Sensory Gym
Get ready for lots of wigglin’, jigglin’, gigglin’ fun! A unique Wiggle Bar and 7 activity toys, including a take-along turtle that plays up to 10 minutes of music, keep baby reaching, grabbing and oh-so-busy on a comfy, padded, portable play mat. The Fisher-Price Wigglin’ Play Gym features 3 modes of play that grow with baby: Lay & Play, Tummy Time and Take-Along Music. You can even rearrange the linkable toys on the arches or on the mat’s two loops to change the experience every time baby plays! Learn More$40.00Not Available
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