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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
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Fisher Price DISNEY PRINCESS Musical Princess Mirror
Mirror, mirror on the floor – here’s an activity toy Baby will adore! When Baby shakes the “magic“ wand, bats at Cinderella figure, spins the rollerball, or sounds the clacker beads, this sounds-and-motion activated mirror responds with dancing lights, sweet songs, fun sounds and princess phrases! Learn More$40.00Not Available
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Fisher Price Smart Phone Blue
A fresh, sleek phone, just for baby! Press any of the “app” tile buttons to hear more than 20 songs and phrases about numbers, counting, greetings and more. Light dances along to the music. Baby can also move the slider back and forth to activate additional songs and sounds. Learn More$10.00Not Available
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Fisher Price Smart Phone Gold
A fresh, sleek phone, just for baby! Press any of the “app” tile buttons to hear more than 20 songs and phrases about numbers, counting, greetings and more. Light dances along to the music. Baby can also move the slider back and forth to activate additional songs and sounds. Learn More$10.00Not Available
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Fisher Price DISNEY PRINCESS Magical Music Maker
Your little princess can wave this music maker to have Ariel “magically” light up on the lens, and to activate lights and lively under-the-sea music, too! A press of the starfish triggers even more music, sound effects and dancing lights—with colorful beads in the base that add royal rattling sounds. Learn More$10.00Not Available
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Fisher Price Laugh & Learn Click 'n Learn Remote
Put baby in control of the fun—with a remote that’s just their size! Realistic styling inspires role play, while sing-along songs, tunes and phrases help baby learn about numbers, colors, opposites, shapes and more. Requires 2 AAA batteries. Learn More$10.00Not Available
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Fisher Price Laugh & Learn Sweet Sounds Picnic
Picnic time is really sweet with treats to sort and share, a basket to carry, and plenty of learning and singing on the menu. Picnic blanket encourages shape-matching with four colorful shapes. As baby places shapes into the picnic basket, it “magically” recognizes shapes and colors! All pieces store inside, so you can take the picnic wherever baby goes! Learn More$20.00Not Available
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Fisher Price Laugh & Learn Magical Musical Mirror
It’s more than pretty—this vanity is loaded with learning fun! Delightful songs and phrases introduce ABCs, colors, textures, greetings and more. Charming accessories encourage role play. Requires 3 AA batteries. Learn More$30.00Not Available
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Fisher Price Growing Baby Musical Xylo Fish
Babies love music and rhythms that encourage moving. The Musical Xylo Fish lets them make their own sounds to move and groove to! Rocking the fish and tapping the keys help baby understand cause and effect. Fun music and sounds stimulate auditory skills. And gross motor skills develop as baby grasps and taps the starfish mallet. Learn More$11.00Not Available
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