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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
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Fisher Price Growing Baby Fun Sounds Flip Phone
Babies love discovering how they can make big things happen—like opening the phone to see a friend, or pressing buttons for musical sounds! Colorful buttons enhance fine motor skills while music and sounds stimulate auditory skills. The flip-open phone helps baby learn about cause and effect while introducing early role play. Includes 3 button cell batteries. Learn More$10.00Not Available
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Fisher Price Growing Baby Animal Activity Puzzle
Which one goes where? A shape-matching puzzle full of friendly animals and busy activities is a great way to enhance baby’s developing skills! With 6 adorable animal friends, baby can practice problem solving. Easy-to-grasp pieces help baby place animal shapes inside the puzzle—great for eye-hand coordination. And with all the colorful details, there’s lots to see and do, enhancing baby’s visual and tactile development. Learn More$12.00Not Available
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Fisher Price Laugh & Learn Sweet Sounds Picnic
Picnic time is really sweet with treats to sort and share, a basket to carry, and plenty of learning and singing on the menu. Picnic blanket encourages shape-matching with four colorful shapes. As baby places shapes into the picnic basket, it “magically” recognizes shapes and colors! All pieces store inside, so you can take the picnic wherever baby goes! Learn More$20.00Not Available
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Fisher Price Laugh & Learn Learning Lantern
Ready to learn, ready to play? A musical lantern lights the way! Seven sing-along songs, fun phrases, nature sounds and activities keep baby busy while learning about numbers, counting, animals, day and night, and more. Requires 3 AA batteries. Learn More$16.00Not Available
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Fisher Price Brilliant Basics Boppin’ Activity Bugs
Babies love pop-up surprises—especially when they get rewarded for making the fun happen! Four cute, friendly bugs pop up, bouncing and bobbling when baby pulls, turns, slides and presses colorful buttons. Or bat at one to make ‘em go up and down. Boing! Baby-powered—no batteries needed. Learn More$16.00Not Available
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Fisher Price Laugh & Learn Puppy's Piano
Puppy’s Piano features the Laugh & Learn Puppy character, with his light-up nose and four light-up, musical keys. Three modes of play – learning, music and bilingual – introduce baby to counting, colors, animal sounds, greetings and first words in English and Spanish. Baby can press piano keys to hear learning content, or play notes and tunes. It’s the perfect size for fun at home or away! Learn More$19.00Not Available
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Fisher Price Laugh & Learn My Pretty Learning Purse
Ready to go? Baby will be, with an adorable purse that introduces ABCs, numbers, colors, opposites and more with sing-along songs, tunes and lots of accessories. Includes a “magic” open/close handle that rewards baby with music and first words. Sweet! Requires 2 AA batteries. Learn More$19.00Not Available
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Fisher Price Laugh & Learn Click 'n Learn Remote
Put baby in control of the fun—with a remote that’s just their size! Realistic styling inspires role play, while sing-along songs, tunes and phrases help baby learn about numbers, colors, opposites, shapes and more. Requires 2 AAA batteries. Learn More$10.00Not Available
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